You see, if the PR you’re doing has no strategy behind it and your website is slow or difficult to use, then you won’t get very far.
Digital PR should be a key driver of traffic to your website and ultimately, help increase enquiries.
A key part of it is something called link building, where we get your business featured in a respected online publication who then links back to your website. Google sees this as a boost of trustworthiness to your brand, which in turn helps to increase something called domain authority. Essentially, the higher your domain authority, the more likely your website is to rank well in search engines.
Aside from link building, we’ll help you with creating specialist content for your website based on search data and paid research, as well as strategic resources accessible to your customers, to help you achieve a specific goal.
If you’ve got a new product to launch or promote, digital PR can help with that too.
